In today’s computer-driven society, having a great search ranking is important for the overall scope and effectiveness of your law firm. Achieving a favorable search ranking can take some work; however, it is important to make sure you don’t destroy all of your hard work in one fell swoop. While many practices can damage your search rankings, here are four of the more common … [Read more...]
Why it’s Important to Make Your Law Firm’s Website Mobile-Friendly
If you’ve seen a significant drop in your website’s traffic over the last month or two, there may be a good reason for that—you’re website might not be mobile-friendly. Why is Mobile-Friendly so Important? Back in March of 2015, Google announced that it was updating its algorithm to rank mobile-friendly websites, also known as responsive sites, higher on search engine results … [Read more...]
5 Ways to Help SEO Work for Your Law Firm
You may be a shark in the courtroom, but how skilled at you at marketing? Many lawyers struggle with promoting their brand properly, especially in the highly-technical and evolving world of online marketing. If you’re in the law field and are looking for a way to market your firm or just to increase your firm’s online presence, as well as your traffic, look no further than … [Read more...]
Making Your Law Firm More Attractive Online
In order to have a successful law firm these days, it is practically imperative to have a properly working website. Unfortunately, many law firms overlook important features that not only make their sites function correctly, but have the potential to attract new clientele. After you have created a properly functioning website, you need to think about ways to attract … [Read more...]
Social Media, Crowdfunding, and $56M Nail Polish
I’ve always been fascinated with crowdsourcing and crowdfunding. Hunting the subjects online, I came across Carol Tice’s Forbes article about a Seattle-based company called Julep that cranks out skin care products, makeup, and funky suede-look and 3-D holographic glitter nail polish. Julep has made quite a name for itself through social media marketing and crowdfunding since … [Read more...]
