Take a look at your legal blog (if you have one). When was the last post published? If your answer is anything other than “within the last week,” then you need to hear this message. We understand that marketing takes time, money and effort—three things that hard-working professionals like attorneys don’t like to waste. Writing and publishing high-quality, informative … [Read more...]
What Law Firms Need to Know About Writing Fake Client Reviews
“Fake news” is a term that has been thrown around recently, but what about fake reviews? While it may be tempting to boost your law firm’s online presence (and by extension, your caseload) by creating your own fake reviews and posting them under fictional accounts. Doing this not only violates the guidelines Google holds, but this practice is also against the law. Even … [Read more...]
3 More Easy SEO Tricks for Optimizing Your Law Firm’s Website
All businesses - great and small, online and brick-and-mortar - need a flow of visitors (customers and/or clients) to pay the bills and keep the lights on. While the Internet has revolutionized the way retail businesses are run, there’s no way that businesses like law offices will completely change as they function better as a face-to-face entity. Lawyers and law firm staff, … [Read more...]
Make Your Law Firm Thrive With These 3 SEO Tips
When you consider the objectives of your law firm for the next few months, do any of the following items ring a bell? Making your brand stronger Ensuring your firm has staying power Increasing turnover Becoming more efficient If you said no, then you’re likely missing important opportunities - and your competitors might not be so lackadaisical. The legal … [Read more...]
How to Get Your Law Firm Mentioned in the Press
You may have noticed that some law firms seem to be mentioned everywhere. This can be maddening if it’s your competition! How do they do that? Today we’re here to show you how you can earn media mentions for your law practice, too. How media mentions increase business for your law firm Media mentions help you gain business in three ways. How lawyers can gain media … [Read more...]