Since the online market is so saturated with platforms, it can be risky for businesses to begin using a Web Content Management System (CMS). However, the new Software as a Service (SaaS) marketing solution is working to help law firms be able to execute their digital strategies more efficiently. This new strategy can help law firms avoid both proprietary content management and … [Read more...]
Your Firm’s Website Design Could Cost You More Than Time and Money
Reasons why you should update your website to ensure visitors become clients Creating a website can be difficult, especially for someone who is not familiar with design. Chances are that when you developed the first website for your law firm it was expensive, took a long time to develop and had little or no functionality—especially compared to the websites today. If you … [Read more...]
10 Tips for Marketing Your Legal Office
Legal marketing can be expensive to buy. Luckily, you don’t need to spend a dime. There are numerous techniques you can do yourself to help market your legal office. Below you will find 10 tips – click here for more. 1. Get out there! Make contact with between 3 to 5 potential referral sources each week. This doesn’t mean when you have time, EVERY week. You can do something … [Read more...]
5 Ways to Avoid Social Media Ethical Lapses
Social media networking sites like LinkedIn, Facebook, Twitter, or Google+ have opened up the scope of marketing in the digital world. While this may be a great tool, it can come at a high price if not used correctly. Moreover, you should take the time to consider how ethics rules play into your online communications—especially in the legal world. 1. Be aware: social media … [Read more...]