Most people interact on the web every day using various social media platforms. For instance, just like Facebook is useful for helping you keep in touch with old law school buddies, social media sites can help businesses like law firms attract and keep in touch with their clients. Moreover, if done correctly, attorneys can even use social media platforms like Facebook, … [Read more...]
3 Simple Steps to Increase Law Firm Traffic through SEO
Marketing is important for all service industries. You might be the best lawyer in your state, but if nobody knows you’re practicing then you’ll never get any clients. Word-of-mouth can only go so far though, which is why most lawyers gain new clients nowadays via the internet. How do lawyers attract their clientele on the internet? They turn to SEO techniques to boost their … [Read more...]
Why it’s Vital for Attorneys to Know About SEO
The main goal of Google (or any other search engine for that matter) is to deliver internet browsers to quality information that best matches their queries. This means that Google has no incentive to place one mediocre site (i.e. lacking any usable information) over a high-quality one. There are many ways you can optimize your law firm website to become an authority source. … [Read more...]
Creating Optimized Content in 6 Easy Steps
Developing strong, robust content for your law firm’s website is crucial to online marketing – any experienced SEO company will agree. However, sometimes writing well is easier said than done. If you’re working to improve the copy on your firm’s website (which you should be), then consider employing these 6 techniques: Research Putting the time into doing thorough … [Read more...]
5 Ways to Help SEO Work for Your Law Firm
You may be a shark in the courtroom, but how skilled at you at marketing? Many lawyers struggle with promoting their brand properly, especially in the highly-technical and evolving world of online marketing. If you’re in the law field and are looking for a way to market your firm or just to increase your firm’s online presence, as well as your traffic, look no further than … [Read more...]
