There tends to be a big difference between what lawyers put on their online profile and what their potential clients actually want and/or need to know. The problem is that potential clients do not receive the information they need from you to make the decision to hire you as their legal representative. In order to provide your current and potential clients with the … [Read more...]
3 Simple Steps to Increase Law Firm Traffic through SEO
Marketing is important for all service industries. You might be the best lawyer in your state, but if nobody knows you’re practicing then you’ll never get any clients. Word-of-mouth can only go so far though, which is why most lawyers gain new clients nowadays via the internet. How do lawyers attract their clientele on the internet? They turn to SEO techniques to boost their … [Read more...]
Tips to Increase Keyword Saturation Without Destroying Flow of Copy
Keywords and key phrases are the very foundation of SEO. How these words are placed into the copy is incredibly important. Have you noticed when you are trying to get keywords into your companies’ legal website, sometimes it just doesn’t sound right? It may seem forced and scripted. The flow is just not there! Well, if you are feeling this way, your audience will certainly … [Read more...]
