The coronavirus and the subsequent quarantine have turned economic life upside down, both in the U.S. and around the world. Law firms have not been exempt from the upending. The legal system is on an effective holiday. Courthouses are closed. Most people that are able to work remotely are doing so. Smart leadership right now is asking how to handle strategic planning for law … [Read more...]
How Lawyers Can Get Great Online Reviews & Build Their Practice
A lot of attorneys are uncomfortable asking for online reviews of their legal services and that’s understandable. A lawyer might be concerned that constantly—or even occasionally—plugging for reviews would like unprofessional. Those whose practices focus on areas like bankruptcy law or family law have clients that are understandably nervous about admitting publicly they’re even … [Read more...]
Law Firms Should Follow These Tips to Improve Website Conversion
The fear of every small business owner is that they’ll put all time and money into their website and they’ll see it produce nothing. Oh sure, maybe you’ll get some nice traffic numbers—the “vanity metrics.” But when it comes to the bottom line of getting more clients and moving the needle for the business, the website comes empty. The need to improve website conversion can … [Read more...]
4 Legal Tech Trends that Matter in 2020
The state of technology marches onward and the legal profession needs to find how tech advancement makes the most sense, for both the law firm and the client. Here are 4 key legal tech trends to keep an eye on in 2020. Trend #1: Automated billing Billing is the lifeblood of any law firm, but making certain that all the hours get clocked and billed can be a challenge. Legal tech … [Read more...]
How To Strengthen Your Law Firm’s Digital Marketing Funnel
Your law firm’s website has Google Analytics set up and humming efficiently and you’re fascinated by the treasure trove of information you can glean about how people interact with the site. You see the content that interests people and that’s gratifying. But you seem something else that’s disturbing—the same people that love your content drop off the website from there, never … [Read more...]