When you consider the objectives of your law firm for the next few months, do any of the following items ring a bell? Making your brand stronger Ensuring your firm has staying power Increasing turnover Becoming more efficient If you said no, then you’re likely missing important opportunities - and your competitors might not be so lackadaisical. The legal … [Read more...]
How to Get Your Law Firm Mentioned in the Press
You may have noticed that some law firms seem to be mentioned everywhere. This can be maddening if it’s your competition! How do they do that? Today we’re here to show you how you can earn media mentions for your law practice, too. How media mentions increase business for your law firm Media mentions help you gain business in three ways. How lawyers can gain media … [Read more...]
Too Much of a Good Thing: Can More Legal Content Cause Less Traffic & Leads?
As we know, content is one of the most important aspects of any website (and some would argue that it is actually the most important aspect). If we accept this premise, how do you decide whether your law firm’s website has all the content it needs to be successful, and how do you know when you need to add more content. Since it’s well-known that content is important for … [Read more...]
Top Marketing Tips for Legal Businesses in 2017
The goal of marketing your law firm or legal business is the same as all other businesses - to get more clients. Unfortunately, that’s where the similarity ends, because target markets for each business are different and have different needs. First, you want to make sure you’re anticipating your clients’ needs and are making yourself available to them. Below we go over two … [Read more...]
Top Customer Relationship Management (CRM) Software for Law Firms
A great business is built on great relationships with clients. Investing in a good CRM (Customer Relationship Management) software will help you in building and maintaining these relationships. And for law firms and lawyers, maintaining client relationships is the name of the game... With a CRM, your law firm will be able to keep up with the various stages of your … [Read more...]
