Are you happy with your law firm’s website? Are you satisfied with how it’s fitting into your marketing strategy? Far too many firms underperform in the digital sphere. The quickest way to improve and market your law firm more effectively is to focus on local search. Local SEO is an entirely different animal than regular search marketing strategies, which are usually driven by … [Read more...]
Legal Tech Tools To Research & Win More Cases
The world of legal technology is rapidly advancing and staying on the cutting edge can be a difference-maker for a firm, be it a one-person shop or a corporate practice. New tech tools can be used for everything from running your office to finding a notary. But two of the most impressive legal tech tools on the market go right to the heart of the lawyer’s existence—researching … [Read more...]
The Ten Best Legal WordPress Themes
There are a number of factors a law office has to consider when building a website. While all themes do the basics, each one has different strengths. A number of templates are designed with lawyers specifically in mind. Here are several examples of the best legal WordPress themes. LegalPress The most consistently mentioned theme in the most prominent reviews of legal themes, … [Read more...]
Do Law Firms Need a Blog? The Answer is YES!
Maintaining a vibrant website and blog is a big commitment for a law firm. The temptation to “set it and forget it” is an easy one to fall into after the launch. But if the firm’s website is going to fulfill its potential, it needs steady care and feeding. What’s the value of a blog for lawyers? If the partners get compensated in the $200-$300 per hour range, it may be hard … [Read more...]
Understanding Key Search Engine Optimization (SEO) Metrics for Law Firms
“How many clients am I really going to get from this website?” If you do SEO for law firms, either in-house or as a consultant, perhaps you’ve heard this question from one of the partners. It’s the giveaway for which partner is advocating the bare minimum for an online presence. It’s not an easy question to answer, because a lot of lawyers are in fields—real estate, … [Read more...]