A recent study conducted by an Orlando-based law firm and search expert Michael Blumenthal has concluded that the Millennial generation, specifically people age 18 to 24, is using internet searches to find their attorney of choice as opposed to the traditional “word of mouth.” The survey originally asked 19,539 consumers when they last hired a lawyer. They then narrowed … [Read more...]
5 Ways to Lose Online Clients
The world is full of competition, and that’s no different when it comes to the legal landscape and how people select a law firm to represent them. Establishing a good reputation in your community goes a long way, as well as establishing a credible and interesting website to attract new clients while keeping your existing clientele. Listed below are five ways you could … [Read more...]
Improving Your Law Firm’s Marketing Techniques
For the most part, lawyers aren’t hurting for new clients—there are always people trying to sue for one reason or another. However, law firms should really have a legal marketing strategy in place so that they never have to worry about being able to find new clients later and ensure that they receive high value cases. Here are some tips for improving your law firm’s … [Read more...]
Four Ways You May Be Unintentionally Damaging Your Law Firm’s Rankings
In today’s computer-driven society, having a great search ranking is important for the overall scope and effectiveness of your law firm. Achieving a favorable search ranking can take some work; however, it is important to make sure you don’t destroy all of your hard work in one fell swoop. While many practices can damage your search rankings, here are four of the more common … [Read more...]
3 Ways Using SEO Can Improve Your Law Firm’s Website
Using basic SEO techniques can be vital to your law firm’s success. Along with hiring a knowledgeable online marketing company specializing in SEO to assist your firm, there are some simple steps you and your attorneys can take to ensure that your law firm is listed at the top of internet searches. Have a strong website for your firm. Having a strong web presence is … [Read more...]
